{"id":6757,"date":"2024-10-30T10:30:00","date_gmt":"2024-10-30T08:30:00","guid":{"rendered":"https:\/\/learnn.com\/blog\/?p=6757"},"modified":"2024-10-30T11:36:11","modified_gmt":"2024-10-30T09:36:11","slug":"calcolare-la-marginalita-delle-offerte","status":"publish","type":"post","link":"https:\/\/learnn.com\/blog\/calcolare-la-marginalita-delle-offerte\/","title":{"rendered":"Black Friday e Natale: come calcolare la marginalit\u00e0 delle tue offerte"},"content":{"rendered":"\n<p><em>Vuoi capire come mantenere alta la marginalit\u00e0 delle tue promozioni paid media, nonostante i costi crescenti delle campagne pubblicitarie dovute a periodi come il Black Friday e il Natale?&nbsp;<\/em><\/p>\n\n\n\n<p>In questa lezione estratta dal corso <em>Promo Ads Strategy<\/em> di Simone Dassereto &#8211; Fractional Growth Marketing Manager &#8211; ti mostrer\u00e0 un template da lui ideato con cui potrai calcolare l\u2019effettiva <a href=\"https:\/\/learnn.com\/blog\/incrementare-le-vendite-del-black-friday\/\" target=\"_blank\" rel=\"noreferrer noopener\">redditivit\u00e0 delle tue campagne<\/a>, anche durante periodi di spesa intensa.<\/p>\n\n\n\n<p>Attraverso esempi pratici e calcoli mirati, scoprirai come individuare il punto di equilibrio tra investimenti e profitto, cos\u00ec da sfruttare al massimo ogni euro speso in <a href=\"https:\/\/learnn.com\/blog\/come-diventare-advertiser-corsi-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">advertising<\/a>.<\/p>\n\n\n\n<p>Guarda il video oppure leggi il resto dell\u2019articolo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Template per il calcolo della marginalit\u00e0 delle offerte<\/h2>\n\n\n\n<div class=\"youtube-embed\"><iframe loading=\"lazy\" width=\"700\" height=\"394\" src=\"https:\/\/www.youtube.com\/embed\/2wMADNg6BlI?rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p>Indice del video:<\/p>\n\n\n\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=2wMADNg6BlI&amp;t=0s\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">0:00<\/a> Introduzione alla marginalit\u00e0<br><a href=\"https:\/\/www.youtube.com\/watch?v=2wMADNg6BlI&amp;t=42s\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">0:42<\/a> Calcolare il prezzo del prodotto in promo<br><a href=\"https:\/\/www.youtube.com\/watch?v=2wMADNg6BlI&amp;t=766s\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">12:46<\/a> Calcolare la profittabilit\u00e0<br><a href=\"https:\/\/www.youtube.com\/watch?v=2wMADNg6BlI&amp;t=1177s\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">19:37<\/a> Simulazioni di calcolo per restare in profitto<\/p>\n\n\n<ul class=\"single-lesson\" data-lesson-id=\"6573\"><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Mastersheet per calcolare goal, costi e profitti delle tue ads<\/h2>\n\n\n\n<p>Se vuoi finalmente strutturare promozioni vincenti e monitorare facilmente i risultati, inizia subito il corso <em>Promo Ads Strategy<\/em>.<\/p>\n\n\n\n<p>Avrai accesso a un <strong>template avanzato in Fogli Google<\/strong>, progettato per aiutarti a pianificare, ottimizzare e analizzare ogni fase delle tue campagne pubblicitarie.<\/p>\n\n\n\n<p>Con questo strumento, potrai definire in 5 minuti le offerte migliori, calcolare la marginalit\u00e0 e visualizzare l\u2019andamento delle tue strategie, per ottenere un ritorno concreto dai paid media.<\/p>\n\n\n<ul class=\"single-course\" data-course-id=\"1459\"><\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"569\" src=\"https:\/\/learnn.com\/blog\/wp-content\/uploads\/2024\/10\/ads-promo-strategy-mastersheet-1024x569.webp\" alt=\"Screenshot del template per il calcolo di profitto e costi delle ads promo\" class=\"wp-image-6760\" srcset=\"https:\/\/learnn.com\/blog\/wp-content\/uploads\/2024\/10\/ads-promo-strategy-mastersheet-1024x569.webp 1024w, https:\/\/learnn.com\/blog\/wp-content\/uploads\/2024\/10\/ads-promo-strategy-mastersheet-300x167.webp 300w, https:\/\/learnn.com\/blog\/wp-content\/uploads\/2024\/10\/ads-promo-strategy-mastersheet-768x427.webp 768w, https:\/\/learnn.com\/blog\/wp-content\/uploads\/2024\/10\/ads-promo-strategy-mastersheet.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">Amplifica le tue promozioni attraverso i paid media<\/h2>\n\n\n\n<p><em>Vuoi scoprire come massimizzare l&#8217;impatto delle tue campagne pubblicitarie e ottenere un ritorno significativo sugli investimenti?<\/em> Con il corso <em>Promo Ads Strategy<\/em> di Learnn, avrai l&#8217;opportunit\u00e0 di imparare a sviluppare strategie promozionali efficaci utilizzando i paid media.<\/p>\n\n\n\n<p>Grazie a lezioni pratiche e case study, acquisirai competenze fondamentali per:<br><br>\ud83c\udfaf Definire obiettivi chiari e un piano di lancio vincente<br>\ud83d\udca1 Creare offerte convincenti e calcolare la loro marginalit\u00e0<br>\ud83d\ude80 Implementare <a href=\"https:\/\/learnn.com\/blog\/strategie-pre-lancio-promozioni\/\" target=\"_blank\" rel=\"noreferrer noopener\">strategie di pre-lancio<\/a>, lancio e post-lancio efficaci<br>\ud83d\udcca Ottimizzare le tue campagne su piattaforme come Meta e Google Ads<br>\ud83d\udd0d Analizzare i risultati e migliorare continuamente le tue strategie promozionali<\/p>\n\n\n\n<p><strong>Inizia gratis il corso su Learnn.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vediamo come individuare il punto di equilibrio tra sconto, budget e profitto, cos\u00ec da sfruttare al massimo ogni euro speso in advertising.<\/p>\n","protected":false},"author":2,"featured_media":6762,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Black Friday e Natale: come calcolare la marginalit\u00e0 delle offerte<\/title>\n<meta name=\"description\" content=\"Vediamo come individuare il punto di equilibrio tra sconto, budget e profitto, cos\u00ec da sfruttare al massimo ogni euro speso in advertising.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/learnn.com\/blog\/calcolare-la-marginalita-delle-offerte\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Black Friday e 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